Unless you’re obsessed with copywriting, it’s easy to forget that packaging blurb has to actually be written by someone. Mostly it’s like incidental music for films – if the consumer is reminded of the creation process, you’re probably doing it wrong. But sometimes it just jumps out at you.
Make The Flowing Into A Crystal Clear Sheen Freely. Your Bathing Room Will Become A Dreaming-World with Sparking Three-Color Temperator, Blue Of Green Color, Colorful Gradient.
That’s a genuine example, taken from the box of something my mum bought this week. I wonder if anyone can guess from the blurb what the item actually was.